To major in business administration at Bluffton, students take core business administration classes to gain an understanding of the interrelationships of the functional areas in business; then select a concentration to develop a deeper understanding of one specific area. Concentrations are available in finance, human resources, international business, management, marketing, nonprofit management and comprehensive business.
We expect that our graduates will serve as leaders and valued team members in their organizations. In our classes and through travel and study opportunities out of class, we create opportunities for our students to develop their leadership skills and to learn what it means to engage in helpful ways as a member of the team.
“One of the reasons I’ve gotten promoted in all of the places that I’ve worked is because I did the work, and I did it well. I don’t take no for an answer, and I don’t cut corners.”
That plan for success brought Diego Rodriguez, a 2004 graduate, to the National Aeronautics
and Space Administration (NASA) in Washington, D.C., where he is the education manager
in the communication and public outreach division.
>>> 2016 Outstanding Young Alumnus
Concentrations within the business administration major:
Insurance and Financial services:
- Human resources: Human resource personnel manage people in the organization. They deal with the areas
of recruitment, training, employee relations, compensation, health, safety and separation.
Additionally, they deal with the impact of government regulations and the demands
- International business: Students are exposed to issues and practices related to trade across international
lines. Students interested in a career in international business may consider adding
a minor in international studies or adding a major or minor in Spanish.
- Management: Learn to problem solve in a constantly changing business environment. The application
of management theory to actual practice helps students grasp the fundamental body
of knowledge that is vital to success in contemporary business operations.
- Marketing: Students will gain knowledge of marketing research, marketing strategies, target
markets, pricing, distribution, new product development, promotion, advertising and
consumer behavior. Students interested in marketing may consider earning a minor
in graphic design.
- Nonprofit management: Learn about the unique accounting and management issues that are found in state and
local government agencies, as well as nonprofit organizations.
- Comprehensive business: This program is designed for students who prefer a broad business preparation for a variety of careers in business, government, public or social service organizations. For the program, a minimum of 9 hours is selected from department courses representing the various disciplines.
Explore the courses required for a
Four-year plans are guidelines for course selection leading to a business administration major. The sample plan for students in placed in pre-calculus has one less course than the plan for students placed in college algebra.
Dedicated and ambitious students may complete their bachelor's degree early by following this three year plan.